Archive for December, 2007
Eyewitness “Today” Account + Twelve Live TV Tips
Thanks to everyone for their kind words about Redfin’s appearance on “Today,” which broadcast on Friday our data-driven guidance on how to sell a home more quickly, for a higher price . We showed up in the local papers and the blogs . Another food-fight broke out with the real estate bloggers. But mostly people have asked what it was like to be on the show. Here is our starstruck eyewitness account… The segment was scheduled to run at 7:40, and the producer asked me to arrive by 6:50
The Real Estate Scientist
Redfin is launching tonight The Real Estate Scientist , an initiative to use empirical techniques to improve the way our agents and clients buy and sell homes. We’re releasing our first report, which provides seven recommendations for home-sellers, and training our agents on the findings, which should allow us to have more informed conversations with our clients. We developed this research because the housing downturn has made it harder to sell our clients’ homes. This in turn has made us more introspective about how we can use our special powers – our computer science background and our consumer commitment – to be the best brokerage, not just the best real estate website
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